Web Development for Misco

Misco is a leading refractometer manufacturer in Cleveland, Ohio. Prior to our relationship, they had a static html Web site, marketing their products. Their Web site had some good ranking in the engines, so we had to be sure to maintain those rankings while improving in other areas.

Based on our initial search engine marketing research, we were confident that Misco could not only benefit from a new content management driven site, but also from a fresh design. We also felt there was a good opportunity to make their refractometers available for purchase with an e-commerce site.

After re-designing and programming the site, Misco has seen an increase in traffic and leads generated for their high end products. In addition, they have had great success with the e-commerce part of their business which has generated a lot of new customers.

For those of you that are truly curious. What is a refractometer?